Starting out as an apprentice Porsche mechanic, I became a service writer and then service manager. I’ve worked at five different German car repair shops in my 40 year career, learning something from each shop.
I eventually got a degree in speech communication, where I studied nonverbal communication, persuasion, influence, and negotiation, which helps tremendously with the customer interaction.
With that comes a unique understanding of the customer and their relationship to the shop, where I canprovide the customer a list of things that need attention on their car and help them decide what to do now and what can wait.
I recently developed the Rebel Service Advisor program where I help service advisors and owners get approvals for the additional work from the DVI (Digital Vehicle Inspection) in a fun easy way.
Related Service Writer Articles Here on the Site
Review my articles below for more on what I believe to be Service Writers success principles.
- People Buy From Who They Know
- Auto Schmooze
- A Better Way to Ask
- Turning Customer Resistance into Yes’s
- The Price Shopper and Online Reviews.
or Review my Speaking Credentials and Contact Me to speak to/train at your shop.
Ratchet and Wrench Articles
- Service Writers Should be Likeable, not Persuasive
- It’s About the Customer Experience
- 4 Prospective (New) Customer Call-in Tips
- The Phrase That Pays
- Don’t Sell, Tell
- How to Turn Price Shoppers Into Customers
To read more of my Service Writer articles on Ratchet and Wrench, please my Victor Broski page here.